Never Chase Clients Again (ebook)

Never Chase Clients Again (ebook)

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What is the fastest, most effective way to get highly qualified clients to grow your consulting firm? If you're like most firm leaders, you'd say networking, social media campaigns, or content marketing — and you'd be wrong! Despite their popularity, these methods are wasteful, unpredictable, and rarely cost-effective. The world's most successful consulting firms do not chase clients; they use “Catalysts” to attract them. In “Never Chase Clients Again”, consulting expert Michael Moshiri reveals what Catalysts are, and how the world's biggest professional service firms — Deloitte, EY, and PwC — use them to find, attract, and win highly qualified clients. Moshiri explains how the most successful practice leaders in these firms motivate clients to want to buy services from them, instead of their competitors, by demonstrating the “Three Core Qualifications” of character, commitment, and competence — before their very first encounter. He then introduces you to the “Client Catalyst System”, a set of step-by-step instructions and practical principles that help you to leverage the power of Catalysts to find new clients, win more business, and grow your consulting firm — quickly, predictably, and efficiently. If you are a firm leader looking for ways to grow your client base, a seasoned consultant looking for a predictable and reliable source of consulting leads and prospective clients, or a consulting executive with business development responsibilities, then this book will show you the most effective strategies the world's biggest firms use to achieve those goals. In addition, you can quickly implement the principles and the system outlined in this book by leveraging the free downloadable worksheets, templates, and checklists that are available to you on the book's website.


Detalles del ebook
ISBN:
9780996394406
Editorial:
BookBaby
Formato:
EPub con DRM
Idioma:
Inglés
Género:
Historia
Subgénero:
Historia Universal

Referencia:

0996394406 |

EAN:

9780996394406