Making Of Dirt Is Good (ebook)

Making Of Dirt Is Good (ebook)

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Información

Envío y devoluciones

Written from the global brand frontline, we see the previously unseen perspective on what it was really like to build ‘Dirt is Good’ for Omo and Persil globally – a celebrated case-study in creating global brands with an idea at their very core. We see the real trials, challenges and successes which confront international marketers the world over, told in a very personal and engaging real-time adventure. Each of the ten chapters tells the real-life story of each stage of the journey. At the end of each stage, we see a sharp summary of the real, practical learnings.


Detalles del ebook
ISBN:
9781910649282
Editorial:
Lid Editorial Empresarial
Formato:
EPub con DRM
Idioma:
Castellano
Género:
Historia
Subgénero:
Historia Universal
Prelectura del libro:
Making Of Dirt Is Good (ebook)

Referencia:

1910649282 |

EAN:

9781910649282