El Corte Inglés launches its Autumn-Winter womenswear campaign with models Esther Cañadas, Bianca Balti and Izabel Goulart
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- Under the claim “Autumn is back. Fashion is back”, El Corte Inglés welcomes the new season.
- The collections of El Corte Inglés' own brands present the latest trends, creating unique looks with character
El Corte Inglés launches the “Autumn is back. Fashion is back” campaign in which it shows a world in which fashion is at the centre, a place in which to discover one’s essence through garments that herald the most stylish season of the year.
El Corte Inglés' proposal for this autumn exudes fashion, the latest trends and a spirit in which the culture of style brings the great classics of women's wardrobes into the modern age. The game consists of understanding their evolution, contributing to the garments, giving them a new meaning and mixing brands and ideas to compose very powerful looks.
Top models Esther Cañadas, Bianca Balti and Izabel Goulart return with the boldness that characterises them, taking the spectator on a journey behind the scenes of fashion, to launch the Autumn-Winter collection in a dynamic show with a steady pace in the Casa dels Cecs, the work of the sculptor Xavier Corberó.
The architecture of the space, full of labyrinthine staircases, arches and columns made of concrete and glass, enhances the character of the most spectacular autumn looks of El Corte Inglés' own brands: Woman, Woman Limited, Tintoretto, Sfera and Latouche, and with accessories from external brands: Aristocrazy, Tous, Vidal & Vidal and Unode50.
The main proposals for this Autumn-Winter collection are monochrome outfits, such as total white and total black, as well as geometric designs, animal print, metallic skirts, coats with maxi lapels and red as a strong proposal. Energetic and lively fashion, created to explore and show off your most authentic self.
The campaign features digital media, outdoor advertising, magazines and 20", 30”, 45” and 60" ads. It has been developed by the internal teams of El Corte Inglés together with the production company CAP and the photographer Txema Yeste. The theme song is Life by Jamie xx ft. Robyn.